Sotheby's International Realty today announced that WP Realty is the newest member of its global network in South Korea and will now operate as Korea's Sotheby's International Realty. The addition marks the first affiliated office of the brand in the country and its continued strategic growth in East Asia, bringing its presence to 18 offices in the region.

Korea Sotheby's International Realty is headed by Chair, Dr. Lei Wang, and Co-Chair, Tiffany Park, who bring the company 35 years of real estate experience. Korea Sotheby's International Realty is located in the capital city of Seoul and will serve the residential markets of Seoul, Gyeonggi-do, and surrounding areas.

“South Korea’s economic strength and geographical advantage as a peninsular country greatly appeal to global investors and luxury buyers,” said Philip White, president and CEO of Sotheby’s International Realty. “The market is seeing a significant rise in luxury real estate and high-rise developments, making it a prime location for expansion. Dr. Wang and his team have a strong understanding of the local market and we are proud to have Korea Sotheby’s International Realty as our affiliate in South Korea.”

“From a global perspective, we are seeing interest from investors in China, Japan, and the United States, in addition to an increased demand from local luxury buyers,” said Dr. Wang. “Aligning our company with Sotheby’s International Realty enables us to capitalize on our shared vision of artfully uniting extraordinary properties with extraordinary lives and will permit us to showcase our listings on an international scale.”

Korea Sotheby's International Realty has experience working with investors, luxury buyers, and developers with plans to work alongside luxury hotel brands to develop residential resale on the market. The company is actively involved in various arts and educational initiatives in the local community.

Sotheby's International Realty network currently has more than 23,000 affiliated independent sales associates located in approximately 1,000 offices in 72 countries and territories around the world. Korea Sotheby's International Realty listings are available on the sothebysrealty.com global website. In addition to the referral opportunities and the increased exposure generated from this source, brokers and clients will benefit from a partnership with Sotheby's Auction House and Sotheby's International Realty Marketing Programs worldwide. Each office is owned and operated independently.